We support brands to unlock opportunities across Asia’s most dynamic markets
AsianTrade Connect (ATC) is a private consulting firm, specializing in strategic market entry and operational execution between Europe and Asia Pacific.
We support companies across the full international expansion process, from market assessment and strategic planning to partner identification, distributor development, commercial due diligence and direct business development.
Depending on the project, we support clients with market research, partner mapping and outreach, commercial validation, negotiations, local business development, trade fair representation and ongoing market development activities across Asia-Pacific.
This operational approach is reinforced by a growing network of local and institutional relationships across the region. AsianTrade Connect is also a member of the Thai-Italian Chamber of Commerce (TICC), further strengthening its cross-border capabilities between Europe and Asia.
“To empower European brands and enterprises to scale in the Asia-Pacific region. We translate European quality and innovation into sustainable growth, ensuring that our partners thrive in the world’s most dynamic markets.”
“To be the definitive bridge between European excellence and Asian opportunity. We envision a future where high-potential European businesses can seamlessly expand their global footprint, driven by strategic intelligence and cross-cultural partnership”
Through local market presence and long-standing regional relationships, we support brands in navigating retail, distribution and commercial ecosystems
AsianTrade Connect is a Hong Kong-registered advisory firm supporting European companies across key Asia-Pacific markets through a combination of direct operational presence, local consultants, commercial partners and institutional relationships.
Our operational hubs in Bangkok and Ho Chi Minh City provide direct access to two of Southeast Asia’s most important commercial markets, while our European presence in Milan and Paris supports client development, project coordination and ongoing engagement with companies expanding into Asia.
Across the region, our activities currently cover Thailand, Vietnam, Singapore, Hong Kong, Mainland China, Japan, South Korea, Indonesia, Malaysia, Philippines, Australia, Laos and Cambodia, with additional project-based reach into selected Asia markets. This regional structure allows us to support clients throughout the full market-entry process.
With extensive experience in finance and retail, Giovanni is a dynamic leader in financial analysis, operational excellence, and driving brand expansions overseas. Based in Bangkok, he thrives on crafting innovative strategies and forging strong connections across the Asian market.
Based in Milan, Tommaso holds a strong background in strategy consulting, commercial expertise, and business development to facilitate successful expansions into the Asian luxury fashion market. With a deep understanding of the industry and a well-established network across key Asian markets, he helps connect emerging brands with potential investors to foster partnerships and drive success.
Having lived and worked in Shanghai and Bangkok, Gabriele possesses a direct understanding of Asian market dynamics and consumer behavior. Gabriele focuses on identifying growth opportunities, optimizing market-entry plans, and ensuring that the company’s expansion into diverse sectors is data-driven and strategically sound.
With a background in Economics and Finance, Ashwini brings experience in market research, strategic analysis, and capital markets. Her work focuses on evaluating market opportunities, identifying potential business partners, and developing data-driven insights to support international growth across Asia-Pacific.
With a strong background in B2B sales and commercial development, Alex brings experience in client acquisition, lead generation, negotiation, and the management of distributor and reseller relationships. Alex supports business development and market-entry projects across ASEAN and Asia-Pacific.
We work with the brand to assess product positioning, pricing structure, commercial objectives and target market priorities across selected markets. The initial phase includes evaluation of category potential, competitive landscape, distribution structure and market entry objectives.
We evaluate the commercial relevance of the brand within selected markets through competitor benchmarking, pricing analysis, distribution mapping and local market feedback. The objective is to identify market compatibility, potential barriers and realistic development opportunities before expansion activities.
Based on the project structure, we support the identification of selected distributors, retail operators, commercial partners or local development opportunities aligned with the brand positioning. Activities may include commercial introductions, retail discussions, market validation initiatives and evaluation of local partnership structures.
We work closely with the brand and the local partner to define the agreements, providing legal support to ensure the foundation of a long-lasting partnership with minimal friction.
Depending on the project, we may support operational coordination, local communication and execution activities during initial development phases. This may include coordination with local operators, temporary initiatives, market activation projects or launch support activities.
Once the deal is signed, we remain available to address any issues that may arise, ensuring smooth and seamless operations.
Uncompromising standards in strategy, execution, and partner selection. We work with precision, discipline, and a constant focus on results.
We continuously develop new ways to enter and scale Asian markets, combining traditional distribution models with digital and cross-border solutions.
We build long-term relationships based on transparency, reliability, and shared objective, with our clients and with our partners across Asia.
Strategy only matters if it works. We focus on practical implementation, measurable outcomes, and real market traction.
We believe success in Asia comes from understanding local dynamics. Our decisions are driven by data, experience, and on-the-ground expertise.
We operate through disciplined processes, phased execution, and clear decision-making — ensuring every step is controlled, measurable, and aligned with long-term objectives.
“AsianTrade Connect works as an extension of your team, combining strategic oversight with local execution. We support each phase of your expansion journey either online or offline.”
Member of Thai-Italian Chamber of Commerce
Collaborator of the SE Asia IP SME Helpdesk (European Commission) Member of Thai-Italian Chamber of Commerce
Member of Thai-Italian Chamber of Commerce
